What’s the difference between a logo and a brand? A logo is a symbol, image and/or combination of letters that visually represent your business. Most often, it’s a combination of a graphical image combined with the letters that spell out a business name. A brand is much more complex than a logo. … [Read more...] about Logo vs. Brand – What’s The Difference?
I'm super excited to be working with a brilliant group of professional business women (and a few select men) on a new business development project in Tacoma, WA. Currently under development in a local business incubator called RAIN, we're pulling in the expertise of all who are interested. We're … [Read more...] about The Women’s Business Initiative
Having a memorable brand is like wielding a very sharp sword that slices through the noise of a global marketplace. It’s not only a symbol of strength, integrity and power - it's also a very useful tool. Using it freely gives you the ability to cut through the confusion of … [Read more...] about Unleashing the Power of Your Brand