From Business Brand to Personal Brand
In the world of branding and business development, moving from one business name to another can be both risky and challenging – you don’t want to lose your tribe. And when you’re a solo pro, there’s an eternal question about using your own name to develop a “Personal Brand” OR using a business name to develop a “Business Brand.”
I’ve spent the last 10 years developing ZenDezignz into an international business brand. And then it lost it’s sparkle. I outgrew it. It fell out of alignment. In the interest of business evolution I’m moving it all over to my personal brand “MauraMcMahon.com.” Because we all know – if you don’t evolve you wither.
This move is giving me more freedom. Freedom to pursue my passion and clearly focus on creating; along with the freedom to keep the flames of creativity burning.
I hope my tribe from ZenDezignz will evolve along with me and stay connected.
Here are my new social media channels to make it easy:
As my personal brand launches, I’m looking for agencies and individuals to contract with. Agencies that have established relationships and need efficient & inspired freelance creatives to make their clients happy. That’s where I fit in. I’ll also continue working with business owners who are savvy enough to know they need professional creative help to build strong & memorable businesses.
If you’re in the market for unique & original illustrated logo designs, print media designs that will convey the key points of your business brand, packaging and/or label designs that will help sell more of your products, need a WordPress website for your service-based business, or digital graphics for your online presence – we’ll have a lot to talk about. I hope you reach out to chat!